Gender/Age Digital Signage

VizanSign

Gender Detection Based Digital Signage

How It Works

The Age & Gender Recognition Player is designed to display targeted advertisements by analyzing the viewer's profile, including age and gender. For instance, if the system detects a 27-year-old male, it will show ads tailored to males aged 25-40.

The system captures and analyzes shopper profiles through a digital camera, using face detection, gender identification, and age group determination algorithms. Based on this analysis, it displays relevant products and advertisements to the viewer. This allows retailers to better understand shopper behavior and optimize their sales strategies.

Benefits of Gender and Age Recognition Digital Signage

Targeted Advertising: Delivers the right ads to the appropriate audience based on their profile. Increased Engagement: Attracts viewers with eye-catching, personalized content. Audience Insights: Provides detailed charts for audience measurement and behavior analysis. Shopper Behavior Understanding: Helps retailers gain insights into shopper behavior for more effective marketing.

Accuracy

VizanSign age and gender recognition solution boasts high accuracy, with approximately 85.2% accuracy for age detection and 96.0% for gender recognition. It performs well under various lighting conditions and viewing angles.

The Age & Gender Recognition system offers creative and interactive screening solutions, compatible with Android devices and other digital media. It utilizes affordable players, making it easy for businesses to access real-time information and updates.

Applicable Sectors

This technology is versatile and can be implemented in various sectors, including:

Education Hotels Elevator Areas Public Spaces
Gender Detection Based Digital Signage
VizanSign